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Business Events: July 2024

3:13 pm, Monday, 1st July 2024

How to Build a Resilient Business

July 9Join E-Factor for an informative online webinar delivered by Rick Smith and Ben Westoby from Forbes Burton. While financial headwinds can pose a challenge, SMEs hold a secret weapon: agility. Unburdened by complex corporate structures, you can adapt, innovate, and embrace new, more productive ways of working—faster than ever.

Our Guide: Your Roadmap to Future-Proofing Your Business

Wondering how to unlock this agility and build resilience? Look no further. Our webinar is packed with practical steps, insightful tips, and game-changing ideas to empower your business ambitions.

Charting Your Course: Growth Beyond the Storm

Imagine emerging from any economic challenge, not just surviving, but thriving. This webinar paves the way for just that. It empowers you to not only weather the storm but will help you to plot a clear path for future growth.

What you’ll learn from this session:

  • Why it is critical that you know your figures
  • How to make sure poor cash flow doesn’t impact your business
  • Why you should minimise borrowing whenever possible
  • Why you shouldn’t fall into the trap of using HMRC as a bank (most do!)
  • How to tell if your company is in trouble and needs help

Social Commerce for Business Workshop

July 11Join E-Factor for an exciting workshop delivered by Urban Feather on Social Commerce for Business, designed to equip you with the strategies and tools needed to leverage social media for increased sales and growth.

What you’ll learn:

  • Understand what social commerce is and why it’s crucial for businesses in today’s digital landscape.
  • Learn how to choose the right social media channels for your business and optimise them for selling through integration with your web platform.
  • Find the patterns between your target audience and their buying process.
  • How to create compelling content that keeps your audience engaged.
  • Explore effective techniques for attracting customers and turning them into sales.
  • Learn how to track and analyse key metrics to measure the success of your social commerce efforts.

Why attend?

  • Gain insights from a digital marketing expert.
  • Get actionable strategies and tips that you can implement immediately.
  • Network with fellow local business owners and marketers.
  • Take away an actionable plan to boost your business through social commerce.

Managing Business Finance Effectively Workshop

July 17Join E-Factor for an insightful finance workshop delivered by A G Smith & Co Accountants, tailored for small business owners and entrepreneurs looking to gain a deeper understanding of managing finances effectively. Whether you’re just starting out or seeking to optimise your financial strategies, this workshop will equip you with essential knowledge and practical skills to thrive in today’s competitive business landscape.

What you’ll learn:

  • Understand the importance of cash flow management for sustaining and growing your business.
  • Learn practical tips and strategies to effectively monitor and control cash flow.
  • Identify common cash flow challenges and how to overcome them.
  • Learn how to set up and maintain basic accounting records for your small business.
  • Discover the significance of financial planning in driving business success and sustainability.
  • Learn how to create realistic financial projections and forecasts to guide decision-making.

Why attend?

  • Gain insights from an expert financial accountant.
  • Get actionable strategies and tips that you can implement immediately.
  • Network with fellow local business owners.

LinkedIn Essentials for SMEs: Key Tools and Techniques Workshop

July 24 – Are you ready to harness the power of LinkedIn to elevate your business’s online presence and drive tangible results? Join us for an engaging workshop designed specifically for businesses looking to leverage LinkedIn more effectively.

What you’ll learn:

  • Explore why LinkedIn could be a valuable platform for your business.
  • Learn the art of maximising reach on LinkedIn through your Company Page and Personal Profiles.
  • Discover strategies to optimise your LinkedIn presence for visibility and impact.
  • Insights into LinkedIn’s premium features and how they can amplify your marketing efforts.
  • Learn how to create a tailored content strategy that aligns with your business goals and target audience.
  • Dive into key performance indicators (KPIs) and analytics to measure the effectiveness of your LinkedIn campaigns.

Why attend?

  • Gain practical insights and strategies.
  • Interact with industry experts and fellow business professionals.
  • Acquire skills to boost brand awareness, generate leads, and drive sales through LinkedIn.

Business and IP Support from your Couch

July 19 – The Business and Intellectual Property Centre has a range of support tools to help get your business running effectively. Led by Kim Rothman, this online workshop will:

  • Explore Market research tools and databases including Cobra*
  • Intellectual Property
  • Local community support

Book your space:

*Online event access details will be provided by the event organiser.

*COBRA (Complete Business Reference Adviser) provides access to a broad range of information covering the essentials of starting and running a business in the UK. If you’re looking to take the first steps on your business journey, use COBRA’s ‘Business Opportunity Profiles’ to gather the essential information on a multitude of different business ideas.

For existing businesses, COBRA can provide the latest know-how through ‘Sector Updates’, plus a host of further resources including business events and a legal library. Use COBRA as the starting point to find the business information you need.

Introduction to Intellectual Property

July 29 – What is unique about your business? Is it your name, your logo, your service, your product? Most businesses rely on some sort of ‘know how’, idea or way of doing things. To be successful and grow your business, understanding what is unique about you is crucial.

Join us on this online session as we take you through the basics of Intellectual Property (IP) and how they apply to you. Discover how to protect your ideas, products, services and brand in this practical workshop, covering:

• The four main areas of IP and how they apply to you
• Trademarks and Logos
• Ideas, designs and ways of doing things
• How to protect your business and avoid costly mistakes
• Resources and tools to help you

Whether you have a business or are thinking about starting one, our friendly team will be there to help you and offer one-to-one support and guidance.

Book your space:

*Online event access details will be provided by the event organiser.

Securing Global Trade Success in 2024

July 2 – Global trade can be seen as too risky, too complex, too costly, but the truth is, any company serious about innovation and growth will have to explore overseas markets at some point as their domestic market matures and revenues plateau. Furthermore, risk, complexity, and cost are significantly reduced, and revenue opportunities substantially increased with a little knowledge, outside expertise, and hands-on support.

Why not join Business Lincolnshire, Global Trade Department, and a small group of industry peers for this morning workshop where we will be exploring everything and more that a UK manufacturing must know to successfully trade globally in 2024 and beyond.

Communicating like a CEO

July 11A live, online session with Kaitlin Fritz, award-winning entrepreneur and alumni of Cambridge Judge Business School, followed by Q&A.

As you build your venture and engage with your ecosystem partners, the art of pitching is a key skill to have. Communicating like a CEO goes beyond developing a ‘one size fits all’ approach to your business pitch. 

Kaitlin explores how to develop your own authentic and powerful messaging style, as a founder or co-founder, whatever the audience.

This workshop will offer practical tips on how to:

  • Communicate your business’ value to anyone – from investors to potential supply chain partners, customers and new hires
  • Understand the core building blocks of a memorable pitch or presentation
  • Reduce your reliance on slides and up your game through the use of language and powerful messaging
  • Understand your audience so you can communicate in a way that resonates with them, regardless of size
  • Start and end strongly in all your messaging.

Don’t worry if you can’t make it, everyone who registers for the event will receive a link to the replay following the event, so that you can watch in your own time.